Drilling down the numbers by device, Android phones grabbed 42.46 percent of mobile ad revenue, while Android tablets accounted for only 3.31 percent. The iPhone captured 27.29 percent of mobile ad revenue, the iPad 17.45 percent and the iPod less than 1 percent. "One year ago, in the first quarter of 2014, we witnessed a key moment in mobile advertising: Android overtook iOS as the top platform for traffic, as measured by mobile ad impressions served," Opera MediaWorks said in its report. "Now, in the first quarter of 2015, Android continues to dominate the market with a 65.2 percent share of impressions -- a nudge higher than the 62.7 percent of Q4 2014, but a big push up from its 42.8 percent share of one year ago."Still, iOS managed to rack up a few points.

The report found that iOS is still tops in monetization, That means iOS devices have a higher ratio of revenue to ad impressions, or the number of times an ad is viewed, For example, the iPad generates the highest revenue per impression of any device measured by Opera MediaWorks, Monetization levels are higher for iOS because the iPhone and iPad have larger market shares in regions such as the US and Western Europe, where ad rates are higher, Video ads also fare better on iOS devices than they do on Android devices, both in terms of ad the original dual layer protective case for iphone xs impressions and revenue, the report found, iOS accounted for 62.7 percent of revenue on mobile video ads compared with only 36.2 percent for Android..

Opera Mediaworks analyzes mobile ad impressions from more than 850 million users across 18,000 websites and apps. Google's mobile OS is not just the leader in traffic but is now tops in ad revenue too -- moving slightly ahead of Apple's iOS, according to new figures. Android, Google's mobile operating system, has finally topped Apple's iOS in mobile ad revenue, according to a report released Tuesday by Opera Mediaworks. Be respectful, keep it civil and stay on topic. We delete comments that violate our policy, which we encourage you to read. Discussion threads can be closed at any time at our discretion.

Released Tuesday, the latest update of Google's Android Developers Dashboard shows a collective share of 9.7 percent for Android 5.0 and 5.1 -- both otherwise known as Lollipop, That percentage was calculated by tracking all of the Android devices that hit the Google Play store during the seven-day the original dual layer protective case for iphone xs period ending Monday, The latest share of almost 10 percent is a healthy rise from the 5.4 percent seen in early April and the 3 percent recorded in early March, Google launched Android Lollipop in November, but many device makers and carriers have been slow to roll it out, Even Google ran into problems when pushing Lollipop onto certain Nexus devices due to technical issues, But the new number is a promising sign that the industry is starting to catch up..

Android 5.0 Lollipop added several new features, including a new look dubbed Material Design, notifications on the lock screen and smarter multitasking. On March 9, Google unveiled Android 5.1, which addressed some technical issues with 5.0 and introduced High Definition voice calling and better security. Being the new kid on the block, Lollipop still pales in comparison with its predecessors in terms of market share. With device makers and carriers both involved in testing and rollout, a new version of Android always takes time before it can reach a majority of devices.