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The South Korean electronics giant -- which makes everything from smartphones and TVs to memory chips and displays -- on Tuesday reported March quarter sales and operating profits largely in line with its estimate from earlier this month, Sales dropped 12 percent from the previous year while Samsung's operating profit fell 30 percent, A 30 percent decline in operating profit isn't minor, but it's a smaller drop than what Samsung has posted in previous quarters -- 36 percent apple - iphone xs max leather case - saddle brown in the fourth quarter and 60 percent in the third quarter, Samsung also said smartphone shipments increased from the fourth quarter, led by mid- to low-end device, though tablet and feature phone sales fell..

"Earnings improved due to more efficient management of marketing expenditures, expanded sales of middle-end smartphones including the Galaxy A Series, and a strengthened premium lineup following the introduction of the Galaxy S6 and S6 edge," Samsung said in a press release. Still, Samsung's IT and mobile business recorded a 57 percent year-over-year drop in operating profits, compared with a 64 percent decline in the fourth quarter and a 74 percent tumble in the third. Samsung has been struggling over the past couple years as consumers opt for devices from its rivals, such as Apple. The company is counting on its new Galaxy S6 and Galaxy S6 Edge smartphones, released earlier this month, to revitalize its mobile business. Both devices include more premium materials than their predecessors, something consumers have been requesting for years. Still, it's uncertain whether the phones will match the success of 2012's blockbuster Galaxy S3, the device that helped Samsung rise to its position as the world's smartphone king.

The company on Tuesday didn't disclose how many Galaxy phones it sold in the first quarter but said earnings for its mobile division "are expected to grow, due to increased global sales of the Galaxy S6 and S6 Edge." Still, the company cautioned that its total smartphone shipments in the second quarter will stay even with the first quarter because of a "possible decrease in sales of middle- to low-end models." It also said marketing expenses will increase as it pushes the Galaxy apple - iphone xs max leather case - saddle brown S6 and S6 Edge, and overall smartphone and tablet in the market should "stagnate."Samsung's financial results, while improving, are worlds apart from rival Apple, The iPhone and iPad maker on Monday posted record revenue and iPhone and Mac sales for its fiscal second quarter, The company has been benefiting from soaring demand for its newest iPhones, particularly in emerging markets such as China, and it sold 61.2 million smartphones during the period that ended March 28, Overall, Apple's profit jumped 33 percent to $13.6 billion, and its revenue climbed 27 percent to $58 billion..

The iPhone 6's popularity helped Apple pass Samsung to become the world's biggest smartphone maker in the fourth quarter, according to tech research firm Gartner. The firm believes Apple took home a 20.4 percent share of worldwide smartphone sales, up from 17.8 percent during the same quarter in 2013. Over the same period, Samsung's share of the smartphone market, on sales of 73 million units, plummeted to 19.9 percent from 29.5 percent, Gartner said. Samsung's Galaxy S6 devices are expected to give the company a boost, especially in the second quarter. The two devices feature more premium, metal casings instead of Samsung's normal plastic, and the Edge also includes a screen that curves around the sides of the device. Samsung opted to use its own processors in the devices instead of purchasing chips from suppliers, which also should benefit its financial results in coming months.